http://www.manifestdensity.net/2008/12/23/news-you-can-lose/ Just another WordPress weblog Sat, 13 Mar 2010 19:07:55 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.manifestdensity.net/2008/12/23/news-you-can-lose/comment-page-1/#comment-1648 Mike Wed, 24 Dec 2008 02:42:14 +0000 http://127.0.0.1:8888/?p=734#comment-1648 I think that the only asset any newspaper has that will not be directly diminished by digital technology is their reputation for quality journalism. Organizations like the NY Times have spent decade upon decade building public trust in their reporting, giving them a huge head start over upstart digital rivals. The sad part is that the budget for reporting is the first thing that is being cut as newspapers face economic hardship. So I guess soon they will be nothing but empty shells, printing factories that just distribute whatever "news" comes from the AP wire. Actually, we seem pretty close to that point right now... I think that the only asset any newspaper has that will not be directly diminished by digital technology is their reputation for quality journalism. Organizations like the NY Times have spent decade upon decade building public trust in their reporting, giving them a huge head start over upstart digital rivals.
The sad part is that the budget for reporting is the first thing that is being cut as newspapers face economic hardship. So I guess soon they will be nothing but empty shells, printing factories that just distribute whatever “news” comes from the AP wire.
Actually, we seem pretty close to that point right now…

]]> http://www.manifestdensity.net/2008/12/23/news-you-can-lose/comment-page-1/#comment-1647 jeff Wed, 24 Dec 2008 02:36:44 +0000 http://127.0.0.1:8888/?p=734#comment-1647 Could you maybe elaborate on your claim that "<i>It's easy to forget how quickly advertising has evolved...</i>", because I just don't see it. TV ads today are pretty similar to TV ads 50 years ago, and print ads look a lot like they did 100 years ago. The technology has improved, but the fundamentals seem pretty similar. Aside from a few horrible attempts at viral advertising in recent years and college bowl sponsorship, what's really changed? Could you maybe elaborate on your claim that “It’s easy to forget how quickly advertising has evolved…“, because I just don’t see it. TV ads today are pretty similar to TV ads 50 years ago, and print ads look a lot like they did 100 years ago. The technology has improved, but the fundamentals seem pretty similar. Aside from a few horrible attempts at viral advertising in recent years and college bowl sponsorship, what’s really changed?

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